A video testimonial is a very powerful tool for your business. However, how does one decide what kind of video testimonials to produce? There are a few things you should consider before producing a video testimonial, such as:
- Is the video testimonial going to be simple interview to camera?
- Do you want to invest a bit more on a corporate video, which also shows additional footage of your business, services and products?
- Are you using a customer testimonial, product testimonial or a service testimonial?
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